About Us

Enomy is a product discovery marketplace built to help everyday vendors grow, connect, and sell smarter.

We know how buying and selling really happens in many parts of the world — it’s personal. It’s local. It’s often on WhatsApp. And it’s driven by relationships, not just online carts. That’s why Enomy isn’t trying to replace how people already shop — we’re building tools that support and amplify it.

At its core, Enomy helps vendors of all sizes — from the roadside stall owner to the home-based skincare brand — reach more buyers, build credibility, and manage their businesses more efficiently. Whether you’re a full-time entrepreneur or side hustler, Enomy gives you the visibility, support, and technology to take your business further.

What We Do

Enomy connects vendors and shoppers in a modern, mobile-first marketplace that works with the systems people already trust.

• Each vendor gets a free storefront. Vendors can list their products on their personalized Enomy website, share their link with customers, and get discovered by new shoppers browsing the Enomy platform.
• We feed products directly into Facebook and Instagram ads. Enomy vendors benefit from digital marketing that runs automatically in the background. We help get products in front of the right audiences — increasing visibility without the vendor needing to manage ad campaigns themselves.
• We make WhatsApp-powered shopping seamless. Every product listed on Enomy can be added to a cart, and shoppers can send an order summary via WhatsApp. This means vendors receive complete order info, and shoppers continue the purchase in a familiar, trusted environment.
• We support flexible payments. Vendors and shoppers agree on payment methods that work for them — whether cash on delivery, transfer, or mobile money. We don’t force any payment rails or add complexity.
• We offer built-in wallet and withdrawal features. For vendors who want to accept digital payments, Enomy provides a wallet that supports earnings and easy withdrawals to supported bank accounts.
• We power vendor growth with referral and visibility tools. Vendors can earn by inviting others to Enomy, and we reward those who bring value to the community.

Our Mission

To make selling smarter, easier, and more accessible — especially for the vendors who power everyday commerce.

We believe small businesses are the backbone of communities. But in many markets, selling online is still too complicated or expensive. Our mission is to simplify it. We’re not trying to force a new way of doing business — we’re here to support the way it already works and make it better.

Enomy is built for reality. For the aunties who sell fabrics, the guy who resells phones, the friends who launched a fashion brand on Instagram. These entrepreneurs don’t need a complicated eCommerce platform — they need visibility, ease, and tools that work with what they already know.

Our Approach

Community-first. Mobile-first. Commerce that makes sense.

We’ve seen that traditional eCommerce models often fail in regions where people prefer to negotiate, ask questions, or build trust before they buy. In places like Nigeria, shoppers don’t just “add to cart” and check out — they send a message first. So we built Enomy with that in mind.

• We don’t process transactions — we facilitate discovery. Enomy is not a middleman. We don’t take a cut of every sale or force buyers to use a rigid checkout process. We exist to drive real leads to vendors and let them close the sale how they know best.
• We focus on visibility and growth. Too many great vendors go unseen. Enomy uses algorithmic feeds, ad placements, and WhatsApp integrations to make sure sellers get noticed by the right shoppers.
• We help vendors build long-term customer relationships. Because every interaction on Enomy can turn into a WhatsApp chat, vendors don’t just get one-time orders — they can build loyal, returning buyers.

Built for Sellers

Whether you’re an experienced seller or just starting out, Enomy is your platform to grow.

We built Enomy for:

• Side hustlers trying to get their products in front of more people.
• Instagram vendors who are ready to expand but want to keep using WhatsApp.
• Market traders and shop owners looking for a digital presence without the stress.
• Community-based sellers who thrive on relationships, word-of-mouth, and trust.

No monthly fees to start. No need to be tech-savvy. Just upload your products, share your store link, and start getting discovered.

And when you’re ready, you can upgrade to a paid plan to unlock advanced features like premium ad placements, detailed product analytics, or branded storefront customizations.

Why WhatsApp?

Because that’s where business happens.

In Nigeria and many other emerging markets, WhatsApp is more than a messaging app — it’s a business tool. From order confirmations to payment negotiations, it’s how people buy and sell every day.

Enomy makes it easy for shoppers to browse your products, add them to a cart, and send you a pre-filled WhatsApp message with everything you need to process the order. It’s fast, familiar, and already trusted.

A Marketplace That Grows With You

Selling online shouldn’t feel like rocket science. With Enomy, you can:

• List your products quickly with your phone
• Share your storefront link in groups, status updates, and DMs
• Track interest and customer messages
• Withdraw earnings easily
• Reach new shoppers every week through automated ads
• Build a real business with real customers — not just likes

And because we’re constantly improving the platform, you’ll keep getting new tools that help you grow — from better discovery to smarter insights.

Our Story

Enomy started with a simple insight: too many good sellers are invisible online.

We saw incredible products and passionate entrepreneurs everywhere — from small towns to busy cities — but they lacked the tools to grow beyond their immediate circle. Setting up a website was too technical. Running ads was too expensive. Marketplaces took too many fees or didn’t make sense for how local commerce worked.

So we decided to change that.

We built Enomy to level the playing field — to give every vendor a chance to succeed without needing a massive budget or technical know-how. And today, thousands of vendors are using Enomy to get discovered, connect with shoppers, and grow their businesses on their own terms.

For Shoppers

Enomy isn’t just for sellers — it’s for buyers too. We make it easy to:

• Discover new products in your area or across the country
• Find vendors who deliver, offer pickup, or accept transfers
• Chat directly with sellers on WhatsApp
• Get the deals you want, with the trust you need

We don’t hide sellers behind layers of checkout. We connect you to the source. That means better communication, better service, and better value.

Looking Ahead

We’re just getting started.

Enomy is evolving every day, with new features, partnerships, and possibilities ahead. We’re committed to supporting the vendors who keep communities moving — and to building a marketplace that reflects the way people actually shop.

Whether you’re a seller looking to grow or a buyer searching for something new, Enomy is here to make it easier.

Welcome to Enomy. Where vendors grow. And buyers discover.